| |
EmuCare Acne cream September - October 2002.
In September 2002 Almeca BV has executed a consumer research amongst 40 persons.
|
| |
|
| |
This research has been executed as follows:
Through the Internet people who are chronically suffering from acne were called up to cooperate on a consumer research. They received two 50 ml. packages of EmuCare acne cream:
|
| |
|
| |
- Cream A:
Cream A is a cream which quickly penetrates into the skin. The aimed goal was for the user to experience the product as a neutral one. This indicates that people don’t have the experience that there is a film on their skin.
- Cream B:
Cream B is a cream with the aim that the user experiences this cream as a nourishing/hydrating product.
|
| |
Both products have an equally high concentration of active ingredients (emu oil and chaulmoogra oil).
People were asked to use cream A. for 2 weeks and further cream B. for 2 weeks.
|
| |
|
| |
The goal of the research was twofold
- What will be the effect on the acne?
- How the user would experience the product, dependent of his skin type?
|
| |
Conclusions of the research. |
| |
The conclusions of the research are as follows: |
| |
-
Both products are applicable in treating acne.
-
People who have a dry or normal skin obviously prefer product B.
-
People with an oily skin slightly prefer product A.
-
People who have a dry or normal skin achieve more result with one of the two products than people with an oily skin.
|
| |
| Large to moderate improvement |
Product A |
Product B |
| Oily skin |
58,0% |
52,7% |
| Normal/dry skin |
61,8% |
76,3% |
|
| |
|
| |
The answers to the questions are as follows: |
| |
|
| |
Diagnosed skin problems |
| |
100 % of the people suffer from acne. |
| |
|
| |
Kind of skin |
| |
- Oily skin: 47,5%
- Normal/dry skin: 52,5%
|
| |
|
| |
Duration of acne |
| |
-
1 person (2,5 %) suffers from acne for less than 6 months
-
5 persons (12,5 %) suffer from acne between 6 months to 1 year
-
8 persons (20 %) suffer from acne between 1 to 3 years
-
24 persons (60 %) suffer from acne over 3 years
-
2 persons (5 %) did not respond to this question
|
| |
 |
| |
|
| |
Way of treatment skin problems |
| |
- 3 persons (7,5 %) are under medical treatment of a physician.
- 5 persons (12,5 %) are under medical treatment of a dermatologist
- 19 persons (47,5 %) are under treatment with a beauty specialist
- 2 personen (5 %) are under treatment of a skin therapist
- 13 persons (20 %) have no treatment at all
(some people follow more treatments)
|
| |
 |
| |
|
| |
Effect EmuCare acne cream |
| |
|
| |
With regard to cream A.: |
| |
21 persons have a dry or normal skin. With regard to cream A.: |
| |
-
there is a large improvement with 5 persons (23,8 %).
-
there is a reasonable improvement with 8 persons (38 %).
-
there is no improvement with 3 persons (14,2 %).
-
there is a deterioration with 5 persons (23 %).
|
| |
 |
| |
|
| |
19 persons have an oily skin. With regard to cream A.: |
| |
-
there is a large improvement with 3 persons (15,8 %).
-
there is a reasonable improvement with 8 persons (42,2 %).
-
there is no improvement with 6 persons (31,5 %).
-
there is a deterioration with 2 persons (10,5 %).
|
| |
 |
| |
|
| |
With regard to cream B.: |
| |
|
| |
21 persons have a dry or normal skin. With regard to cream B.: |
| |
-
there is a large improvement with 3 persons (14,3 %).
-
there is a reasonable improvement with 13 persons (62%).
-
there is no improvement with 2 persons (9,5 %).
-
There is no deterioration with the test persons
|
| |
 |
| |
|
| |
19 persons have an oily skin. With regard to cream B.: |
| |
-
There is a large improvement with 3 persons (15,9 %).
-
There is a reasonable improvement with 7 persons (36,8 %).
-
There is no improvement with 7 persons (36,8 %).
-
There is a deterioration with 2 persons (10,5 %).
|
| |
 |
| |
Preference format of the packaging |
| |
-
34 persons (85 %) find the 50 ml. packaging OK.
-
5 persons (12,5 %) find the 50 ml. packaging too small.
-
1 person (2,5 %) has no opinion on this subject.
|
| |
 |
| |
Usage of the packaging |
| |
-
20 persons (50 %) find the jar with cover OK.
-
7 persons (17,5 %) prefer a tube.
-
12 persons (30 %) prefer a dispenser (pump system)
-
1 person (2,5 %) has no opinion on this subject.
|
| |
 |
| |
|
| |
Usage Acne cream |
| |
|
| |
Cream A.: |
| |
-
15 persons (37,5 %) say that they will use acne cream A. in future.
-
13 persons (32,5 %) say that they will not use acne cream A. in future.
-
With 4 (10 %) persons it depends on the price whether they will use acne cream A. in future.
-
8 persons (20 %) don’t know yet whether they will use acne cream A. in future.
|
| |
 |
| |
|
| |
Cream B.: |
| |
-
12 persons (30 %) say that they will use acne cream B. in future.
-
11 persons (27,5 %) say that they will not use acne cream B. in future.
-
With 3 (7,5 %) persons it depends on the price whether they will use acne cream B. in future.
-
14 persons (35 %) don’t know yet whether they will use acne cream B. in future.
|
| |
 |
| |
|
| |
Which product have you been using or have you used for your acne? (informative) |
| |
|
| |
Roaccutane, Diane 35 pill, Shiseido products Pureness, biergistlotions, teatree products, DDD, Clinique, Oil of Olaz, Babor, Dr. Eckstein, Clearasil, Decleor, anti-biotics, Deoderma, green clay, Atamé, Acne lite, Mediol, Soin Clariviant, Spotlite, Kruidvat products against acne, Vitamine B5, Azuleen cream, Corrigel by Phytomer, Elocon grease, Zincotabs, Mino (antibiotics), Aerius (anti-allergic pills), Mirena pill, Retinol, Cart, Skin peeling, Hayoun, ROC, Weleda, Herbalife skin care, Nivea, Normaderm, Vichy, Biotherm, Helena Rubenstein, Exfolderm.
|
